Hyundai Motor Group is expanding its Hyundai Center of Excellence (Hyundai CoE) in India to seven universities through four additional partnerships, advancing 39 joint research projects focused on battery and electrification technologies. The initiative aims to accelerate the development of India-specific EV technologies and strengthen the research and development ecosystem in India, solidifying the Hyundai CoE as a central pillar of fostering strong industry-academia partnerships that drive India's electrification transition. Key investment and research areas include battery cells, management systems, energy density, safety, durability, and diagnostic technologies, with projects focusing on battery design, material research, and an AI-powered Vehicle-to-Grid platform. The long-term goal is to evolve the Hyundai CoE into a comprehensive research hub supporting India's EV transition by fostering knowledge exchange, developing innovative EV solutions, and creating a vibrant research ecosystem benefiting India's automotive industry.